UK: Rolling stock leasing company Eversholt Rail is to use the Aiimi Insight Engine from data and analytics specialist Aiimi to ‘aggregate, index and enrich’ publicly available information and obtain ‘previously undiscoverable insights from a large variety of sources’.
These will included industry press and media websites, and social media platforms.
Aiimi will tailor the platform to meet Eversholt’s requirements outlined by core use cases. ‘Uncovering the unique conditions that create business opportunities requires that organisations look beyond their own walls and harness wider information ecosystems’, said CEO Steve Salvin. ‘With the Aiimi Insight Engine, Eversholt will be empowered to proactively respond to nascent industry trends, customer needs and market sentiment by next-generation data-driven insights.’